Rotate: How Five Innovative Women Are Rewriting the Story of Business - Paperback

by Gráinne McNamara (Author)

Why does the corporate world consider innovation a disruption? How can companies adapt to the massive changes happening in technology and culture? What if the solutions to the problems they face can already be found in the nonprofit and entrepreneurial communities?

In the face of emerging technology like AI and postpandemic cultural shifts, companies find themselves amid an existential crisis, focused on the risks instead of the rewards. But what if the answer to these so-called disruptions is Rotation?

Like the ancient wisdom that brought forth the wheel, innovative Rotation lends itself to a more frictionless path to human and economic prosperity. In ROTATE: How Five Women Are Rewriting the Story of Business, author Gr?inne McNamara takes readers on a journey to discover a philosophy of transformation that is both timeless and infinite.

McNamara combines insights from thirty years in corporate finance and technology infrastructure, organic innovation from nonprofit and minority communities, and groundbreaking entrepreneurial ingenuity. McNamara uncovers the skills that can unleash human genius more holistically and inclusively than the current models. You're invited to experience this New Renaissance through the stories of five intrepid women who embody the skills of Rotation:

Narrative-Dr. Cheryl Wood
Strategy-Katie Nowak
Human-Centered Design-Swin Huang
Engineering-Zino Haro
Building Ecosystems-Torin Darling Brazzle

ROTATE is an exploration of a generative philosophy that combines individual, communal, and corporate transformation. In the New Renaissance of the modern world, art, science, and the human spirit join together as a prismatic light illuminating the way into the future. Through the power of Rotation, McNamara proposes a bold way for individuals and companies to become generative in both thought and action.

It's time to write the history of the future.

Back Jacket

The Time of Disruption Is Over. The Age of Rotation Is Here.

As technology accelerates, so does the pace of our lives, reshaping the world. In business and culture, disruption and division abound with worker burnout raging and companies on the brink of existential crises. Yet in the midst of this digital revolution, five extraordinary female entrepreneurs are illuminating an alternative page--Rotation.

Like the ancient wisdom that brought forth the wheel, the ability to rotate is a timeless harbinger of prosperity and progress. Rotate: How Five Innovative Women Are Rewriting the Story of Business is an exploration of a new paradigm--a generative philosophy encompassing individual growth, communal cohesion, corporate transformation, and economic flourishing.

With thirty years of experience in corporate finance and technology infrastructure, author Gráinne McNamara combines these insights with organic innovation from nonprofit communities and groundbreaking entrepreneurial ingenuity to take us on a journey with five remarkable women focused on frictionless progress. As a tech strategist, social justice warrior, and poet, McNamara weaves a tapestry of tales of unexpected innovation, launched with the power of narrative-infused strategy. Along the way, human design meets pure joy, engineering flourishes in the form of a polymath wizard, and ecosystems are built through a living Rosetta stone.

Through these stories and her own personal Renaissance, McNamara offers a testament to the power of rotation in the face of disruption--where problems are solved through timeless wisdom and modern technology. A whole new architecture is born--one of art, science, and the human spirit. For when we rotate, we can rewrite the history of the future.