{"product_id":"the-social-association-5-key-skills-not-for-profits-need-to-increase-member-engagement-generate-roi-and-create-a-thriving-online-community-paperback","title":"The Social Association: 5 Key Skills Not-For-Profits Need to Increase Member Engagement, Generate Roi and Create a Thriving Online Community - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eMel Kettle\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eAre you wanting to attract more members?\u003c\/p\u003e\u003cp\u003eDo you struggle to demonstrate the value your association provides?\u003c\/p\u003e\u003cp\u003eAre you wondering how to use social media to effectively engage\u003c\/p\u003e\u003cp\u003eyour membership?\u003c\/p\u003e\u003cp\u003eThe world has changed how it communicates, and social media is becoming increasingly important. While people still do business with people they know, like and trust, today they want to engage with organisations via Facebook, Twitter, LinkedIn and other social channels.\u003c\/p\u003e\u003cp\u003eSocial media can help you STAND OUT.\u003c\/p\u003e\u003cp\u003ePacked with practical advice and real-world examples, The Social Association will provide you with the skills you need to increase member engagement, generate a return on investment and create a thriving online community. Learn how to: \u003c\/p\u003e\u003cp\u003e- Write a social media strategy.\u003c\/p\u003e\u003cp\u003e- Identify the right social media channels for your organisation.\u003c\/p\u003e\u003cp\u003e- Create content that cuts through the clutter.\u003c\/p\u003e\u003cp\u003e- Use social media to enhance your members' experience.\u003c\/p\u003e\u003cp\u003e- Measure the financial return of your social media investment.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eSocial media can help you provide a richer member experience. With \u003cem\u003eThe Social Association\u003c\/em\u003e, you can learn how to use social media to attract, engage and retain your membership.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAbout the Author: \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eMel Kettle is a communication and social media expert, helping organisations communicate effectively so they build and maintain relationships with their staff, members, customers and stakeholders. She is a sought-after speaker, trainer and mentor who works with member organisations, non-profits and small businesses.\u003c\/p\u003e\u003cp\u003eLearn more about her at www.melkettle.com.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 228\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.48 x 8.5 x 5.5 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e January 21, 2018\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52298680631570,"sku":"9780648254102","price":30.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0941\/2211\/5346\/files\/aUY1ZmUrYmJyZGhSUS9HZzNULzRQQT09.webp?v=1779803576","url":"https:\/\/ckbookstore.net\/products\/the-social-association-5-key-skills-not-for-profits-need-to-increase-member-engagement-generate-roi-and-create-a-thriving-online-community-paperback","provider":"CK BOOKSTORE","version":"1.0","type":"link"}