{"product_id":"the-slow-bleed-hardcover","title":"The Slow Bleed - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eNick Ayton\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThe Slow Bleed - why you business is running out of cash and its not a sales problem.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThe CEO field guide to the one number that predicts business failure - before your P\u0026amp;L, your board pack, or your Big 4 advisors ever will.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eSeventy per cent of business failures are profitable companies. They didn't run out of customers. They didn't run out of ideas. They ran out of cash - because nobody was measuring how fast the business converts activity into money.\u003c\/p\u003e\u003cp\u003eCash Conversion Velocity (CCV) is the metric that changes everything. Measured in days. Owned by name. It reveals what no dashboard, no management presentation, and no due diligence report will ever volunteer: the real operating truth of your business.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003e\u003cstrong\u003eThe Slow Bleed\u003c\/strong\u003e\u003c\/b\u003e is the practitioner's field guide to measuring CCV, fixing it, and governing it. Written by Nick Ayton - forty-five years inside operating businesses across four continents, restructuring, building, and fixing the cash conversion problems that the consulting industry charges millions to diagnose and leaves you to solve.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis is not a book you read and shelve. It is a manual. A working document for founders, owners, CEOs, and board members to use every day.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003e\u003cstrong\u003eInside the book: \u003c\/strong\u003e\u003c\/b\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e15 chapters, each ending with a CEO Action Card - five actions you take this week, not next quarter\u003c\/li\u003e\n\u003cli\u003e75 practical actions sequenced into a 90-day implementation plan\u003c\/li\u003e\n\u003cli\u003e16 diagnostic tools built for the meeting room, not the library\u003c\/li\u003e\n\u003cli\u003eCustomer portfolio ranking by real net contribution - not revenue\u003c\/li\u003e\n\u003cli\u003eSupport function accountability frameworks with CCV metrics\u003c\/li\u003e\n\u003cli\u003eBoard governance model for forward-looking cash conversion reporting\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eCEOs, founders, and owner-managers who know their P\u0026amp;L looks healthy but cash feels tight. Private equity operating partners who suspect at least two portfolio companies are slowly bleeding value. Family office principals deploying capital into operating businesses who want the inside track on true performance. Board chairs and NEDs who want the five questions that reveal whether the CEO is running the business or managing a story. M\u0026amp;A professionals and corporate finance advisors who want the metric that's missing from every CIM. Anyone who has ever paid a Big 4 firm millions for a diagnosis that matched what they had to sell, not the problem you had.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 306\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.75 x 11 x 8.5 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e June 16, 2026\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52714774298898,"sku":"9781066637447","price":59.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0941\/2211\/5346\/files\/0LrswncEIa9781066637447.webp?v=1789620680","url":"https:\/\/ckbookstore.net\/products\/the-slow-bleed-hardcover","provider":"CK BOOKSTORE","version":"1.0","type":"link"}