{"product_id":"the-naming-book-5-steps-to-creating-brand-and-product-names-that-sell-paperback","title":"The Naming Book: 5 Steps to Creating Brand and Product Names That Sell - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eBrad Flowers\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eA name can be a business's first impression, a product's calling card, and a brand's defining characteristic, and choosing a name out of thin air could cause devastating results. In \u003ci\u003eThe Naming Book\u003c\/i\u003e, Brad Flowers, partner at branding agency Bullhorn Creative, presents a clear and actionable five-step framework to naming \u003ci\u003eanything\u003c\/i\u003e.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eBrad Flowers co-founded Bullhorn, an agency that builds confident brands with language and design. Brad leads naming and language generation at Bullhorn. He has a degree in English literature, which he finds more useful than he expected. He lives in Lexington, KY with his wife and two kids.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 164\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.6 x 8.9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e March 17, 2020\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52242171166994,"sku":"9781599186665","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0941\/2211\/5346\/files\/MmtLRDRJNHdlOVVoK1JNRFBpYlJBQT09.webp?v=1777912327","url":"https:\/\/ckbookstore.net\/products\/the-naming-book-5-steps-to-creating-brand-and-product-names-that-sell-paperback","provider":"CK BOOKSTORE","version":"1.0","type":"link"}