{"product_id":"the-art-of-war-for-small-business-defeat-the-competition-and-dominate-the-market-with-the-masterful-strategies-of-sun-tzu-paperback","title":"The Art of War for Small Business: Defeat the Competition and Dominate the Market with the Masterful Strategies of Sun Tzu - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eBecky Sheetz-Runkle\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDefeat the competition and dominate the market with these masterful strategies of Sun Tzu.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eOver two and a half millennia ago, Chinese military strategist Sun Tzu taught that size alone does not guarantee victory--strategy, positioning, planning, and leadership all play equally significant roles in overpowering the opposition. Today, this classic treatise is perfect for adapting to the world of small business, with entrepreneurs entrenched in fierce competition for customers, market share, and talent.\u003c\/p\u003e\u003cp\u003eFeaturing inspiring examples of entrepreneurial success, \u003cem\u003eThe Art of War for Small Business\u003c\/em\u003e centers its 12 timeless lessons on how to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eChoose the right ground for your battles\u003c\/li\u003e\n\u003cli\u003eLeverage strengths while overcoming limitations\u003c\/li\u003e\n\u003cli\u003eStrike competitors' weakest points and seize every opportunity\u003c\/li\u003e\n\u003cli\u003eFocus priorities and resources on conquering key challenges\u003c\/li\u003e\n\u003cli\u003eGo where the enemy is not\u003c\/li\u003e\n\u003cli\u003eBuild and leverage strategic alliances\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eCountless military, political, and business leaders across the world and throughout time have learned how to utilize these brilliant strategies to outsmart, outmaneuver, and outstrategize their larger adversaries' seemingly overwhelming forces.\u003c\/p\u003e\u003cp\u003eNow, it's time for the small business owner to learn how they can also capture crucial sectors, serve unmet needs, and emerge victorious.\u003c\/p\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003eSun Tzu's \u003ci\u003eThe Art of War\u003c\/i\u003e has inspired leaders across the world with its brilliant strategies for prevailing against opponents, no matter how big or intimidating. Strategy, positioning, planning, leadership--all are pivotal for beating stronger, better-funded adversaries. Small-business owners fighting for market share can similarly beat bigger businesses--including industry powerhouses. And now, filled with examples from innovative small businesses, \u003ci\u003eThe Art of War for Small Business\u003c\/i\u003e translates Sun Tzu's classic treatise into 12 powerful lessons, revealing how to: \u003c\/p\u003e  * choose the right ground for your battles * prepare without falling prey to paralysis * strike your competitors' weakest points * focus resources on conquering key challenges * go where the enemy is not * consolidate victories * build and leverage strategic alliances * and more.   Large companies may deploy overwhelming forces, but small, nimble ones can outsmart, outmaneuver, and outstrategize competitors--\u003ci\u003eThe Art of War for Small Business\u003c\/i\u003e will help you capture crucial sectors and emerge victorious.   \u003cb\u003eAdvance Praise for \u003ci\u003eThe Art of War for Small Business\u003c\/i\u003e \u003c\/b\u003e   \"If Sun Tzu were an entrepreneur today, \u003ci\u003eThe Art of War for Small Business\u003c\/i\u003e is the book he would have written. Learn the lessons of the master here and beat your competition!\" -\u003cb\u003e- Mark McNeilly, author of \u003ci\u003eSun Tzu and the Art of Business\u003c\/i\u003e\u003c\/b\u003e   \"Sheetz-Runkle's book packs a one--two punch. Intellectually it untangles Sun Tzu's strategic wisdom, and pragmatically it gives examples that will surely trigger ideas to apply to your company. There are books you read once or twice, and there are the rare few you keep on your desk within reach. I believe you will reach for \u003ci\u003eThe Art of War for Small Business\u003c\/i\u003e often.\" \u003cb\u003e-- Thomas Huynh, founder of Sonshi, educational resource for Sun Tzu's \u003ci\u003eThe Art of War\u003c\/i\u003e\u003c\/b\u003e   BECKY SHEETZ-RUNKLE is a strategic marketer, speaker, and martial artist, and the author of Sun Tzu for Women. \u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eBECKY SHEETZ-RUNKLE is a strategic marketer, speaker, and martial artist. She is the author of \u003ci\u003eSun Tzu for Women\u003c\/i\u003e. \u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 240\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.6 x 8.9 x 5.9 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e June 11, 2014\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52239246000402,"sku":"9780814433812","price":18.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0941\/2211\/5346\/files\/bURyRFdFeVNabSs5bVNEVEREdEV3QT09.webp?v=1777872680","url":"https:\/\/ckbookstore.net\/products\/the-art-of-war-for-small-business-defeat-the-competition-and-dominate-the-market-with-the-masterful-strategies-of-sun-tzu-paperback","provider":"CK BOOKSTORE","version":"1.0","type":"link"}