{"product_id":"starting-a-successful-business-your-guide-to-setting-up-your-dream-start-up-controlling-its-finances-and-managing-its-operations-paperback","title":"Starting a Successful Business: Your Guide to Setting Up Your Dream Start-Up, Controlling Its Finances and Managing Its Operations - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eMichael J. Morris\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe first 18 months of your business is crucial. This is when the majority of new businesses fail and where a lack of proper preparation and forward planning can be your downfall. This eighth edition of \u003ci\u003e\u003cb\u003eStarting a Successful Business\u003c\/b\u003e \u003c\/i\u003eis your definitive guide to setting up a business that will thrive. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003ci\u003eStarting a Successful Business\u003c\/i\u003e\u003c\/b\u003e contains the crucial, practical information needed to turn your exciting new idea into a stable and profitable business. It covers each important step in the start-up process in a clear and accessible way. The major problems facing any new business are discussed, potential pitfalls are highlighted and practical advice is offered on key topics such as: ideas for new start-ups, business planning, marketing, franchising, selling and advertising, finances and financial control, taxation, business law and employing staff. \u003cp\u003e\u003c\/p\u003eCase studies from around the world provide inspiration and real-world guidance to support you as an entrepreneur. Brand new content on cloud computing, digital developments and making your business environmentally sustainable makes this \u003cb\u003e\u003ci\u003eStarting a Successful Business \u003c\/i\u003e\u003c\/b\u003ea cutting-edge and modern resource to show you how to make your business a success.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eMichael J Morris\u003c\/b\u003e has tutored on various university business school programmes and has extensive experience consulting to small businesses. He is also the author of \u003cb\u003e\u003ci\u003eThe First Time Manager, Successful Expansion for the Small Busines\u003c\/i\u003es \u003c\/b\u003eand \u003cb\u003e\u003ci\u003eA Practical Guide to Entrepreneurship\u003c\/i\u003e\u003c\/b\u003e, all published by Kogan Page.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 280\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.59 x 8.5 x 5.5 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e August 29, 2017\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52239220703506,"sku":"9780749480868","price":25.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0941\/2211\/5346\/files\/TFVPejBlUWM0QzdSa2Y0b2MxM24wUT09.webp?v=1777872534","url":"https:\/\/ckbookstore.net\/products\/starting-a-successful-business-your-guide-to-setting-up-your-dream-start-up-controlling-its-finances-and-managing-its-operations-paperback","provider":"CK BOOKSTORE","version":"1.0","type":"link"}