{"product_id":"sparketing-integrated-sales-marketing-for-customer-engine-optimization-paperback","title":"Sparketing: Integrated Sales \u0026 Marketing for Customer Engine Optimization - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eDavid Griffith\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eHave you ever seen misalignment between sales and marketing? Are they isolated or integrated? Are they isolated or integrated? Have you ever met employees that do not understand or know how to communicate the value that their company is offering? Sparketing solves these common issues. Sparketing provides a meaningful framework for communicating the company's strategic focus and does it in a way that every employee can embrace, retain, and execute.\u003cbr\u003eHow well does your business understand the entire strategic process for sales and marketing? Do common tactics provide common metrics like click through rate that may look above average while sales are flat? What is your company's focus for sales and marketing - strategy or tactics? Sparketing provides a way to address areas that are critical for success in a comprehensive companywide effort toward performance and growth.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 132\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.28 x 8 x 5 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e March 24, 2023\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52714075980050,"sku":"9798988079309","price":22.93,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0941\/2211\/5346\/files\/dfuFFX22Nu9798988079309.webp?v=1789573877","url":"https:\/\/ckbookstore.net\/products\/sparketing-integrated-sales-marketing-for-customer-engine-optimization-paperback","provider":"CK BOOKSTORE","version":"1.0","type":"link"}