{"product_id":"shaping-the-future-of-your-business-how-to-enable-your-organisation-to-manage-market-changes-and-crises-paperback","title":"Shaping the Future of Your Business: How to Enable Your Organisation to Manage Market Changes and Crises - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eHeino Hilbig\u003c\/b\u003e (Author)\u003c\/p\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book shows how companies can develop sustainable future scenarios for their own market in order to remain successful and profitable in the future. Most of those who thought they were operating in a stable market and were prepared for crises were disabused of their conviction by the Corona pandemic. But even less dramatic influences such as technological disruption or side attacks from outside the industry are massively changing the environment of companies and demand - latest now! - a rethink. A useful guide for managing directors, executives, marketing managers and planners with helpful tips, illustrative examples and an individually adaptable template for a future workshop.\u003c\/p\u003e\u003cp\u003eThis book is a translation of the original German 2\u003csup\u003end\u003c\/sup\u003e edition \u003ci\u003eZukunftsmanagement für den Mittelstand \u003c\/i\u003eby Heino Hilbig, published by Springer Fachmedien Wiesbaden GmbH, part of Springer Nature in 2020. The translation was done with the help of artificial intelligence (machine translation by the service DeepL.com). A subsequent human revision was done primarily in terms of content, so that the book will read stylistically differently from a conventional translation. Springer Nature works continuously to further the development of tools for the production of books and on the related technologies to support the authors.\u003c\/p\u003e\u003cp\u003eContents\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAbout the inability to predict the future\u003c\/li\u003e\n\u003cli\u003eTypical thinking errors when planning for the future\u003c\/li\u003e\n\u003cli\u003eLearning from the mistakes and successes of others\u003c\/li\u003e\n\u003cli\u003eRules of the game of changing markets\u003c\/li\u003e\n\u003cli\u003eToolbox for the future and future workshop\u003c\/li\u003e\n\u003c\/ul\u003e\u003cul\u003e \u003c\/ul\u003e\u003cp\u003e\u003cb\u003eThe Author\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eHeino Hilbig, management consultant and keynote speaker, worked for almost 30 years in technology-driven companies, dealing with innovation management and strategies for marketing and sales. Two more of his management related books have also been published by Springer Gabler.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eHeino Hilbig, management consultant and keynote speaker, worked for almost 30 years in technology-driven companies, dealing with innovation management and strategies for marketing and sales. Two more of his management related books have also been published by Springer Gabler.\u003cbr\u003e\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 197\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.46 x 8.27 x 5.83 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e March 22, 2023\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52242159927570,"sku":"9783658353513","price":105.28,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0941\/2211\/5346\/files\/elFaVnNtQzMzKytJVlFkQUduTzJNdz09.webp?v=1777912294","url":"https:\/\/ckbookstore.net\/products\/shaping-the-future-of-your-business-how-to-enable-your-organisation-to-manage-market-changes-and-crises-paperback","provider":"CK BOOKSTORE","version":"1.0","type":"link"}