{"product_id":"productize-the-ultimate-guide-to-turning-professional-services-into-scalable-products-paperback","title":"Productize: The Ultimate Guide to Turning Professional Services into Scalable Products - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eEisha Armstrong\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eIf you lead a consulting, advisory, or professional services firm and growth is limited by custom work, \u003ci\u003eProductize \u003c\/i\u003eshows you how to turn your expertise into scalable offerings.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eMore and more professional services firms are exploring productization as a strategy to grow faster, improve valuations, and compete with digital-first competitors. Yet many organizations struggle when they attempt to move from custom services to repeatable solutions.\u003c\/p\u003e\u003cp\u003eThe reason is simple: most services firms were never designed to build, launch, and commercialize products.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eProductize\u003c\/i\u003e explains why many productization efforts fail and provides a practical roadmap for doing it successfully. The book first outlines the \u003cb\u003eSeven Deadly Productization Mistakes\u003c\/b\u003e that derail many initiatives, then provides a blueprint for avoiding them and building scalable offerings the right way.\u003c\/p\u003e\u003cp\u003eDesigned specifically for leaders of consulting and professional services organizations, \u003ci\u003eProductize\u003c\/i\u003e combines real-world examples, case studies, and practical tools to help you move from custom delivery to repeatable solutions.\u003c\/p\u003e\u003cp\u003eInside the book you'll learn how to: \u003c\/p\u003e\u003cp\u003e- Shift your culture from a services mindset to a product mindset\u003cbr\u003e- Determine which capabilities you need and whether to build or acquire them\u003cbr\u003e- Decide how much to invest in exploring scalable offerings\u003cbr\u003e- Validate that there is real market demand for your product idea\u003cbr\u003e- Sequence investments in product development and commercialization\u003cbr\u003e- Work effectively with developers and technical partners\u003cbr\u003e- Test new ideas quickly and inexpensively before committing large resources\u003cbr\u003e- Align and enable your sales team to successfully sell productized offerings\u003c\/p\u003e\u003cp\u003eThe book also includes \u003cb\u003emore than two dozen practical tools and templates\u003c\/b\u003e your team can use to implement these ideas immediately, along with real case studies from professional services leaders who have successfully created scalable offerings.\u003c\/p\u003e\u003cp\u003eDrawing on \u003cb\u003e25+ years of experience launching and growing productized services\u003c\/b\u003e, Eisha Armstrong shares practical insights from organizations that have successfully navigated the shift from custom services to scalable solutions.\u003c\/p\u003e\u003cp\u003eIf your firm is exploring how to \u003cb\u003egrow beyond custom work and build more scalable offerings\u003c\/b\u003e, \u003ci\u003eProductize\u003c\/i\u003e provides the playbook.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 174\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.4 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e May 02, 2021\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52528194322706,"sku":"9781736929612","price":27.32,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0941\/2211\/5346\/files\/CQlc0p1-0C9781736929612.webp?v=1784343152","url":"https:\/\/ckbookstore.net\/products\/productize-the-ultimate-guide-to-turning-professional-services-into-scalable-products-paperback","provider":"CK BOOKSTORE","version":"1.0","type":"link"}