{"product_id":"persuasive-message-design-paperback","title":"Persuasive Message Design - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eNancy Grant Harrington\u003c\/b\u003e (Author), \u003cb\u003eKatharine J. Head\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book presents a comprehensive approach for designing messages to influence beliefs, attitudes, intentions, and behaviors. It is ideal for social science researchers and practitioners who design campaigns and interventions to promote behavior change.\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eNancy Grant Harrington\u003c\/b\u003e is a Professor in the Department of Communication at the University of Kentucky, USA. Her recent books include \u003ci\u003eHealth Communication\u003c\/i\u003e (2nd ed., Routledge, 2024) and \u003ci\u003eThe Routledge Handbook of Health Communication \u003c\/i\u003e(3rd ed., Routledge, 2022).\u003c\/p\u003e\u003cp\u003e\u003cb\u003eKatharine J. Head \u003c\/b\u003eis an Associate Professor in the Department of Communication at Indiana University Indianapolis, USA. She has published over 90 academic journal articles and book chapters.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 310\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.68 x 10 x 7 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e March 31, 2026\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52695752442130,"sku":"9781032588278","price":108.52,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0941\/2211\/5346\/files\/xTUrX0E7xi9781032588278.webp?v=1789012553","url":"https:\/\/ckbookstore.net\/products\/persuasive-message-design-paperback","provider":"CK BOOKSTORE","version":"1.0","type":"link"}