{"product_id":"mastering-alliance-strategy-a-comprehensive-guide-to-design-management-and-organization-hardcover","title":"Mastering Alliance Strategy: A Comprehensive Guide to Design, Management, and Organization - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eJames D. Bamford\u003c\/b\u003e (Author), \u003cb\u003eBenjamin Gomes-Casseres\u003c\/b\u003e (Author), \u003cb\u003eMichael S. Robinson\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eErfolgreiche Unternehmensallianzen sind heute für viele Unternehmen absolut wichtig, wenn es darum geht, sich einen Wettbewerbsvorteil zu sichern.\u003cbr\u003e \u003cbr\u003e \"Mastering Alliance Strategy\" ist ein umfassender Leitfaden zum Thema Allianzstrategie.\u003cbr\u003e \u003cbr\u003e Er entwirrt die haarigsten Themen rund um das Allianzmanagement und erläutert die aktuellsten Gedanken, Ideen und Praktiken für eine effektive Nutzung von Partnerschaften.\u003cbr\u003e \u003cbr\u003e Ob absoluter Anfänger oder erfahrener Allianzexperte, ob Fachmann im Bereich Unternehmensentwicklung, Linienmanager oder Führungskraft - hier lernen Sie, Allianzen besser zu verstehen und auszunutzen.\u003cbr\u003e \u003cbr\u003e Die Autoren zeigen, dass das Erfolgsgeheimnis nicht nur in den Feinheiten einer Vereinbarung liegt, sondern auch in der Strategie und Organisation hinter dieser Vereinbarung.\u003cbr\u003e \u003cbr\u003e Aus ihrer langjährigen Forschungsarbeit und Berichterstattung präsentieren sie hier Ideen und Tools zu den vier Kernelementen einer effektiven Allianzstrategie: Planen der Allianz und Entwerfen der Vereinbarung, Managen der Allianz, sobald sie gegründet ist, Vorteile ziehen aus einer Konstellation von Allianzen, Aufbau einer internen Allianzfähigkeit\u003cbr\u003e \u003cbr\u003e Verständlich geschrieben.\u003cbr\u003e \u003cbr\u003e Mit anschaulichem Beispielmaterial.\u003cbr\u003e \u003cbr\u003e \"Mastering Alliance Strategy\" - die ultimative Pflichtlektüre für alle Unternehmensstrategen und Führungskräfte.\u003c\/p\u003e\u003ch3\u003eFront Jacket\u003c\/h3\u003e\u003cp\u003eMastering Alliance Strategy is by far the most practical and comprehensive book ever written on building and managing alliances. It will be equally useful to CEOs, line managers, and specialists in any company that has or plans to have alliances. --Sumantra Ghoshal, professor, London Business School; coauthor, Managing Across Borders\u003cbr\u003e \u003cbr\u003e Successful business alliances today are critical to the competitive advantage of many companies. Mastering Alliance Strategy presents state-of-the-art thinking and practices for using partnerships effectively. This essential resource will help you understand and use alliances better, whether you are a new or seasoned alliance professional, a business-development specialist, a line manager, or a top executive. The authors argue that the secrets to success lie not solely in the intricacies of a deal but also in the strategy and organization behind the deal. They draw ideas and tools from years of research and reporting on four elements that are key to an effective alliance strategy: \u003cbr\u003e * Designing the alliance and crafting the agreement\u003cbr\u003e * Managing the alliance after it is launched\u003cbr\u003e * Leveraging a constellation of alliances\u003cbr\u003e * Building an internal alliance capability\u003cbr\u003e \u003cbr\u003e Written in an accessible style and filled with advice and useful ideas, this book describes models used by dozens of companies and contains work from over fifteen contributors from business, academia, and consulting. Executives at all levels will gain new insights on the fundamentals of planning, negotiating, and governing an alliance, as well as learn how to develop powerful networks of partners and build world-class alliance capabilities.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eJames D. Bamford is a consultant in Washington, D.C., who focuses on a range of alliance issues including strategy, deal making, governance, launch, restructuring, and portfolio management. He was the cofounder and editor of The Alliance Analyst.\u003cbr\u003e \u003cbr\u003e Benjamin Gomes-Casseres is a professor at Brandeis University and previously was at Harvard Business School. He wrote The Alliance Revolution and numerous articles on alliance strategy and he consults and teaches widely on the topic.\u003cbr\u003e \u003cbr\u003e Michael S. Robinson is a consultant in Sydney, Australia, and was cofounder and publisher of The Alliance Analyst. He launched a number of publications and started successful businesses in Asia, Europe, and the United States.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 432\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.35 x 9.26 x 6.38 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e December 27, 2002\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52304016605458,"sku":"9780787964627","price":96.48,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0941\/2211\/5346\/files\/RS9McEI2SzFiZ2hFY2ttY21YVjU3QT09.webp?v=1779925998","url":"https:\/\/ckbookstore.net\/products\/mastering-alliance-strategy-a-comprehensive-guide-to-design-management-and-organization-hardcover","provider":"CK BOOKSTORE","version":"1.0","type":"link"}