{"product_id":"innovation-capital-how-to-compete-and-win-like-the-worlds-most-innovative-leaders-hardcover","title":"Innovation Capital: How to Compete--And Win--Like the World's Most Innovative Leaders - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eJeff Dyer\u003c\/b\u003e (Author), \u003cb\u003eNathan Furr\u003c\/b\u003e (Author), \u003cb\u003eCurtis Lefrandt\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eLearn from the Best\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eGreat leaders of innovation know that creativity is not enough. They succeed not only on the basis of their ideas, but because they have the vision, reputation, and networks to win the backing needed to commercialize them. It turns out that this quality--called \"innovation capital\"--is measurably more important for innovation than just being creative.\u003c\/p\u003e\u003cp\u003eThe authors have spent decades studying how people get great ideas (the subject of \u003ci\u003eThe Innovator's DNA\u003c\/i\u003e) and how people test and develop those ideas (explored in \u003ci\u003eThe Innovator's Method\u003c\/i\u003e).\u003c\/p\u003e\u003cp\u003eNow they share what they've learned from a multipronged research program designed to determine how people compete for, and obtain, resources to launch new ideas: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eHow you can build a personal reputation for innovation\u003c\/li\u003e\n\u003cli\u003eWhat techniques you can use to amplify your innovation capital\u003c\/li\u003e\n\u003cli\u003eHow you can garner attention for your ideas and projects and persuade audiences to support them\u003c\/li\u003e\n\u003cli\u003eWhat it means to provide visionary leadership and how you can achieve it\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFeaturing interviews with the superstars of innovation--individuals like Jeff Bezos (Amazon), Elon Musk (Tesla), Marc Benioff (Salesforce), Indra Nooyi (PepsiCo), and Shantanu Narayen (Adobe)--this book will help you position yourself and your ideas to compete for attention and resources so that you can launch innovations with impact.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eJeff Dyer\u003c\/b\u003e is the Horace Beesley Distinguished Professor of Strategy at Brigham Young University's Marriott School and an adjunct professor at the Wharton School, University of Pennsylvania. Dyer is a coauthor of \u003ci\u003eThe Innovator's DNA\u003c\/i\u003e (with Hal Gregersen and Clayton M. Christensen) and \u003ci\u003eThe Innovator's Method\u003c\/i\u003e (with Nathan Furr). He is widely published in \u003ci\u003eHarvard Business Review\u003c\/i\u003e, \u003ci\u003eForbes\u003c\/i\u003e, and other business journals.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eNathan Furr\u003c\/b\u003e is a strategy professor at INSEAD. He is a coauthor of \u003ci\u003eLeading Transformation\u003c\/i\u003e (with Kyle Nel and Thomas Zoega Ramsoy) and \u003ci\u003eThe Innovator's Method\u003c\/i\u003e (with Jeff Dyer) and has contributed numerous articles to \u003ci\u003eHarvard Business Review\u003c\/i\u003e, \u003ci\u003eSloan Management Review\u003c\/i\u003e, \u003ci\u003eForbes\u003c\/i\u003e, \u003ci\u003eInc.\u003c\/i\u003e, and other business media.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eCurtis Lefrandt\u003c\/b\u003e is the CEO of the Innovator's DNA consultancy. Prior to founding Innovator's DNA, Lefrandt worked as a consultant at Innosight, on the iPod team at Apple, in venture capital investing, and as a social entrepreneur.\u003c\/p\u003e\u003cp\u003eDyer, Furr, and Lefrandt are cofounders of Innovator's DNA, a consultancy that enables organizations to build a culture of innovation.\u003c\/p\u003e\u003cp\u003eAuthor social media\/website info: \u003cbr\u003eJeff Dyer: innovatorsdna.com, @Jeffrey_Dyer, innosight.com, @InnovatorsDNA, @innovators_dna\u003cbr\u003eNathan Furr: innovatorsdna.com, insead.edu, @nathan_furr, @InnovatorsDNA, @innovators_dna\u003cbr\u003eCurtis Lefrandt: innovatorsdna.com, @clefrandt, @InnovatorsDNA, @innovators_dna\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 272\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.3 x 9.4 x 6.4 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e June 04, 2019\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52511938478354,"sku":"9781633696525","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0941\/2211\/5346\/files\/sq2cIrkMqV9781633696525.webp?v=1783742028","url":"https:\/\/ckbookstore.net\/products\/innovation-capital-how-to-compete-and-win-like-the-worlds-most-innovative-leaders-hardcover","provider":"CK BOOKSTORE","version":"1.0","type":"link"}