{"product_id":"generating-buy-in-mastering-the-language-of-leadership-paperback","title":"Generating Buy-In: Mastering the Language of Leadership - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eMark S. Walton\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIn the workplace, marketplace?and public arena, the ability to influence?people's thoughts and feelings - to generate their buy-in - has become the?#1?leadership skill.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIn this book, ?leadership consultant and former CNN?Chief White House Correspondent Mark S. Walton shows you how to design and implement the communication methodology used by leaders?such as?General Electric's Jack Welch, Intel's Andy Grove, President Ronald Reagan and even Winston Churchill.\u003c\/p\u003e\u003cp\u003eIn \u003cem\u003eGenerating Buy-In\u003c\/em\u003e, you will be empowered to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDesign a strategic story that projects a positive future to your audience.\u003c\/li\u003e\n\u003cli\u003eSpeak the language of buy-in with images that mold people's thoughts and emotions.\u003c\/li\u003e\n\u003cli\u003ePut this language to work, whether?your goal is to?inspire an audience, lead a team, raise sales, or win an election\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eComplete with examples, practical exercises, sample business scenarios, \u003cem\u003eGenerating Buy-In\u003c\/em\u003e imparts a simple and actionable approach to even the most complex?leadership, ?management, sales or marketing challenges. It is an indispensable resource for leading and succeeding in today's fiercely competitive world!\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 128\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.5 x 8.9 x 5.9 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e March 26, 2006\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52239243837714,"sku":"9780814409053","price":20.72,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0941\/2211\/5346\/files\/eHdNUlc2dXFDbEU2WXZseHYrNVNsZz09.webp?v=1777872659","url":"https:\/\/ckbookstore.net\/products\/generating-buy-in-mastering-the-language-of-leadership-paperback","provider":"CK BOOKSTORE","version":"1.0","type":"link"}